Schlieren ZH/Prato – Beste, manufacturer of premium fabrics from Tuscany, was the first to integrate HeiQ’s recyclable cellulose fiber AeoniQ into a collection. These capsule products within a Beste collection will be presented at the Milano Unica textile fair until February 2.
Beste, Italian manufacturer of premium textiles, is the first partner from this sector to include the endlessly recyclable cellulose fiber HeiQ AeoniQ in its high-quality fabric portfolio. According to a media release, this strategic collaboration between HeiQ and Beste has resulted in new products that will be unveiled at the Milano Unica textile trade show, which runs through Feb. 2.
Beste has created within its collection called Carpini a so-called capsule collection with twelve products for which the textile producer has processed the AeoniQ fiber exclusively or in various blends with cotton and linen. This capsule collection is called Flow and is meant to associate the movement of water and air and balance with nature. The color palette includes nine different shades.
For Carlo Centonze, co-founder and CEO of the Schlierem-based specialist for textile-related chemical formulations, this partnership “makes absolute sense” because of the shared values. He particularly emphasizes a similar commitment to a circular ethic.
To meet precisely these criteria, Beste uses the HeiQ AeoniQ fiber, Beste CDA President Giovanni Santi is quoted as saying. The introduction of this cellulose-based fiber, he said, has similar properties and performance to polyester and “represents a significant step towards reducing CO2 emissions and plastics.” According to Beste designer Marco Burroni, this fiber succeeds in “pushing the boundaries of the fashion industry while taking care of our planet.” mm